Fill/Stroke.com
Amazon’s Frustration-Free Packaging
Amazon recently announced “Frustration-Free Packaging” which is recyclable, sans excess packaging materials (hard plastic clamshell casings, plastic bindings, and wire ties) and designed to be shipped in their own boxes without an additional shipping box.
They are working to, essentially, cut out the middle-man and not create the wasteful packaging in the first place.
We work directly with manufacturers to box products in Frustration-Free Packages right off the assembly lines, which reduces the overall amount of packing materials used.
You may not notice Frustration-Free Packaging right away. They point out “this is just the beginning of a multi-year initiative. It will take many years, but our vision is to offer our entire catalog of products in Frustration-Free Packaging.” Here’s to the future!
Posted by tanner in social change on 3 November 2008.
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